Tuesday, January 4, 2011

The West Coast Offers Its Media Predictions For 2011

The Los Angeles Times‘ Company Town journal has, as it does at the move of every newborn year, overturned to its different sources to become up with a some predictions most what the near forthcoming strength hit in store for individual big obloquy in media. And quite a some seem like beatific bets! Let’s take a look at a some of their predictions before consideration in with our possess thoughts, shall we?

  • Google may hit already begun to verify its stake in the TV business with the creation of GoogleTV (much to the embarrassment of individual networks, it overturned out), but Apple module probable try and follow where Google is losing clean with its rattling possess iTunes-powered Apple TV.

We crapper totally see this happening. With dweller audiences now watching more than TV than ever before, it’d be derisory of Apple not to get its possess example of the pie. Plus, it seems like a natural extension for the sort – and a quantity for it to offer newborn and original structure of consuming, interacting with and customizing broadcasting content. We crapper exclusive hope that, in a nod to the Cult of Apple, the consort chooses to call its creation the iV.

  • American Idol module see its ratings fall when it replaces acerbic Brit Simon Cowell with Jennifer Lopez’s hair extensions and whatever’s mitt of Steven Tyler. Meanwhile, Cowell’s newborn program, The X Factor, module bring in Brobdingnagian drawing in its effort to replicate the success it enjoyed in kingdom over on our side of the pond.

Our take? A trend crapper exclusive terminal so long, and with so many aper talent shows sprouting up to utterly fill the market, audience module initially set in to both shows discover of curiosity, then grow tired as they encounter themselves watching a rattling staid, inevitable formula play itself discover – especially since the contestants, with some exceptions, seem consistently, well. Bland. But, presented the fact that recycling Star Search overturned discover so well, maybe Cowell & Co. crapper impact the aforementioned illusion for a new, revamped version of dweller Bandstand. Hosted by Willows adventurer and Palin, of course.

  • Company Blog sources predict that Katie Couric module stick with her CBS Evening News lance after mulling over other, more lucrative opportunities.

Stick with us here: We conceive that, with her outspoken commitment to promoting colon health, Couric would be a amend sound to host a talk show heavy on upbeat and wellness issues on Oprah Winfrey’s OWN network. True, that would attain Couric one of the some (if not the only) talent on the meshwork not “discovered” by Oprah, but her friendliness and the consortium she inspires in dweller audience would attain her a beatific sound for Oprah’s inspirational, motivational venture. Is it probable to happen? Of instruction not. But if it does, you’ll hit to provide us credit for totally occupation it first.

  • Experts conceive that ABC News module not merge with Bloomberg, nor module CBS News start into a relation with CNN, both because of issues with union contracts and the kind of direction struggles that nearly derailed the recent NewsBeast union.

We conceive Fox News Channel and MSNBC module merge to modify a media colossus substance instrument news, head stories, a actuality program that pits past U.S. Senators against enemy insurgents… on the cover rink, an inspirational program most rescued bunnies, “recipes Savior strength hit made,” and dweller Gladiators reruns. Its shibboleth module be “Lean, But Keep Your Balance.”

You heard it here first.


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